SAN ANTONIO, Texas—August 1, 2014—At the Society of Marketing Professionals Services’ (SMPS) annual Build Business conference, the national organization announced the recipients of its 2014 Marketing Communications Awards (MCA).
DES Architects + Engineers won 3rd Place in the Website category for its intuitive navigation and responsive design. Since the launch of the website a year ago, website traffic has increased 99% year-over-year (Y-O-Y) and the amount of time spent on site per user has increased 38% Y-O-Y.
Award winners were honored in San Antonio, Texas as part of the national Build Business conference. The MCA program is the longest-standing, most prestigious awards program recognizing excellence in marketing communications by professional services firms in the design and building industry.
“This year’s program delivered a brilliant display of the incredible talent and ingenuity of A/E/C marketers,” said Lee Jarboe, SMPS MCA Program Co-Chair and Director of Client Services at McCarthy Building Companies. “Entries showcased the full range of new and exciting ways firms are succeeding and thriving in the new economy.”
Spanning twenty-one categories from annual reports to web sites, the awards competition is one of SMPS’ premier events, attracting over 200 entries this year. A panel of distinguished jurors evaluated the entries using a numerical scoring system based on five criteria to assess each entry’s effectiveness and return on investment, in addition to quality, message, and design.
Following its display at the SMPS National Conference, presentation boards of the winning entries will be sent to SMPS Chapter and A/E/C industry events to educate professional services marketers. Winning firms will be recognized in the August issue of the SMPS magazine publication, Marketer, and through SMPS’ website and social media channels.
About the SMPS’ Marketing Communications Awards
The SMPS Marketing Communications Awards Program is the longest-standing, most prestigious awards competition that recognizes excellence in marketing communications produced by professional services firms in the design and building industry.The program provides an unparalleled opportunity for professionals to showcase their best marketing practices and to educate the industry about the critical role of marketing in a successful firm.
About DES Architects + Engineers
For over 40 years, DES Architects + Engineers has designed working, learning, and healing environments for our clients. As a full-service design firm headquartered in Redwood City, California, DES provides creative and sustainable solutions that serve the needs of municipal, healthcare, education, development, and science and technology clients.